EXCLUSIVE: ‘Selling the City’ Stars Reveal Their Sartorial Secrets

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Selling the City

Netflix

Netflix viewers are set to get a very glamorous new perspective of New York City‘s high-powered real estate industry through the eyes of some of its most successful (and well-dressed) professionals when it debuts its latest foray into property-focused reality TV, “Selling the City.”

The latest in a franchise that has thus far spawned the wildly popular series “Selling Sunset” and “Selling the OC,” the series will center around an almost entirely female team working under the banner of nationwide real estate behemoth Douglas Elliman.

As with all of the “Selling” series, the show promises plenty of drama, incredible properties, and “life-changing” multimillion-dollar deals.

“Million Dollar Listing New York” alum Steve Gold and his colleague Justin Tuinstra star in the series alongside Eleonora Srugo, Jade Chan, Taylor Middleton, Jordyn Taylor Braff, Abigail Godfrey, and Gisselle Meneses-Núñez—with the women immediately stealing the spotlight in the trailer thanks to their bold personalities and even bolder fashions.

Clips show the women strutting their stuff around New York City’s streets in sky-high stilettos and navigating the “cutthroat” world of real estate while sporting jaw-dropping couture.

Team leader Eleonora Srugo sashays across the street in New York.
Netflix viewers are set to get a very glamorous new perspective of New York City’s high-powered real estate industry through the eyes of some of its most successful (and well-dressed) professionals when it debuts its latest foray into property-focused reality TV, “Selling the City.”

Courtesy of Netflix/© 2024 Netflix, Inc.

These shoes just climbed out of a helicopter.
The female stars on the show immediately steal the spotlight in the trailer thanks to their bold personalities and even bolder fashions.

Netflix, “Selling the City”

Speaking to Realtor.com, the female stars of the series revealed how they use fashion to help propel them to success.

Courtesy of Netflix/© 2024 Netflix, Inc.

Each of the women wears outfits that help them cultivate an image with their clients.

Courtesy of Netflix/© 2024 Netflix, Inc.

But the fashion-forward ensembles are more than just a passion for the women, who admit that their clothing is all part of cultivating a professional image that helps them to succeed in the dog-eat-dog world of ultrahigh net worth real estate.

According to Srugo, the outfits seen in the show are a real-life representation of who the women are—on-screen costumes play no role in this series.

“The clothing is all ours,” she tells Realtor.com®. “It’s representative of who we are.”

That’s not to say that the women of “Selling the City” aren’t realistic about the practicalities of their preferred wardrobes, with Srugo and Taylor Braff admitting that they are rarely seen wearing their sky-high heels outside of meetings with clients.

“Selling the City” on those towering heels

When they’re not trying to put on their most professional face, they’re sporting sneakers and flats while slogging it out on the subway like the majority of New Yorkers, they say.

“I have my Air Force 1s, or sometimes, like a nice higher-end sneaker that I walk around in, and then when the client shows up, I put those very high heels on,” Srugo admits.

“I take the subway to work every day, and I cannot be in a stiletto … until I arrive, and then we’ll switch it out,” her colleague adds.

And it’s not just the subway that causes issues with their quest for fashion brilliance. Another very real New York problem they all suffer with? Limited storage space.

At the numerous nights out and cocktail gatherings, tres chic attire is a must.
At the numerous nights out and cocktail gatherings, stylish attire is a must.

Courtesy of Netflix/© 2024 Netflix, Inc.

“Selling the City” real estate agents Justin Tuinstra and Steve Gold don’t even try to keep up sartorially with their more glamorous colleagues.

Courtesy of Netflix/© 2024 Netflix, Inc.

Behold one of the chic penthouses the “Selling the City” agents represent.

Netflix, “Selling the City”

However, the women have come up with novel ways to work around their tiny closets, with Middleton revealing that the majority of them use their office as storage space.

Most of the women keep additional pairs of shoes in their workspace because “we don’t have a lot of closet space and storage in New York, but we all have to have a lot of different shoes for the occasion,” Middleton explains.

Godfrey takes things even further, revealing that she uses almost every possible storage space in her apartment as a hideaway for her shoes, keeping them “under the bed and in the medicine cabinet.”

Can the “Selling the City” stars wear the same outfit twice?

Reselling, recycling, and gifting old clothing also play a major role in their lives. Selling the items that she no longer wears helps Srugo “justify” the amount she spends on clothes, she says. She will also gift items to her mother.

She will hold on to items she loves—although she says she avoids repeating outfits on the show.

“Most of it, I’ll wear again,” she explains. “I mean, I won’t wear it on the show, but I will wear it again. Until I get the right picture and the right guy has seen me in it, I’ll wear it again and again and again.”

Middleton takes a more laid-back approach to her outfits on “Selling the City,” revealing that if she has a piece she feels her best in, she has no problems wearing it more than once—even when the cameras are rolling.

“I’m all about a classic line, beautiful tailoring, pieces that are going to last forever, so I can wear them over and over again,” she says, gesturing to a black blazer as an example. “I’ve had this blazer for over 15 years, and I’ve worn it multiple times on the show.”

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Lisa Johnson Mandell

Lisa Johnson Mandell is an award winning journalist, author and film/TV critic. She can be heard regularly on Cumulus radio stations throughout the US, and seen on Rotten Tomatoes. She is the author of three bestselling books, and spends as much of her free time as possible with her husband Jim and her jolly therapy Labradoodle Frankie Feldman.

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